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7 Lead Generation Strategies Supercharged With a Data-Driven Approach

DealSignal

Behind every lead strategy, there is usually a data gap quietly lurking—whether it’s fake phone numbers on lead magnet forms or outdated email addresses that your nurture campaigns are being delivered to. What does that mean?

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7 Lead Generation Strategies Supercharged With a Data-Driven Approach

DealSignal

There’s such a thing as content fatigue, and you don’t want to inundate your leads with communication solely from one channel. With this in mind, you’ll want to consider purchasing a reputable third-party data platform—one with access to quality B2B intent data and the capability to identify intent-based leads.

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B2B Lead Generation

Inbox Insight

Some companies focus solely on acquiring new leads through outbound activities such as cold emails or prospecting, while others use inbound tactics such as inbound marketing, content creation and social media outreach. This is the surround sound that your lead generation campaign contributes to the demand and visibility of your brand.