Remove Conversion Rate Remove Cost Per Click Remove POS Remove Sales Qualified Opportunity
article thumbnail

Making Sense of Marketing Acronyms: Part 1

Bluetext

CPC (Cost Per Click) The cost of one single click on your ad or link. ESP ( Email Service Provider) A company that helps you with your email marketing, from sending messages to keeping track of open rates. PQL (Product Qualified Lead) A lead who has shown interest in your product and is likely to buy.