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Social Media - Twitter - Measurement - Sales - Best of B2B Marketing Zone

B2B Marketing Zone Posts

BtoB Content Marketing: Six Places to Find Hidden Content Gems - Savvy B2B Marketing , July 27, 2009. Definitions for marketing leads for use in lead generation - Market2Lead , July 14, 2009. B2B Marketing Content Turn Offs - Marketing Interactions , July 9, 2009. Is Sales Connecting the Dots with Buyers?

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Marketing Automation Trends for 2010

LeadSloth

Creation of buyer-centric content. Kevin Joyce , CMO, Market2Lead. This goes beyond just lead scoring and lead nurturing and when done correctly actually can solve many of the other issues that are faced today by organizations but in reality are just symptoms i.e. Marketing and sales alignment. Thought leadership?