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B2B Social Media Marketing -- Does It Work?

Online Marketing Institute

DECEMBER 23, 2010

Are you a Search Engine Watch Member? | On the surface it seems there are more successful B2C social media examples than B2B, but online seems to be where its at if youre looking to market to those B2B decision makers.

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How to build a winning pharma marketing strategy using digital-first events

SpotMe Blog

JUNE 29, 2023

The majority (over 60%) of pharma marketing budgets are allocated to sales representatives who directly market to physicians and specialists. Pharmaceutical companies also spend significantly on marketing events like conferences, symposiums, and meetings. All events should have a legitimate scientific purpose.

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B2B Marketing Zone

B2B Social Media Marketing -- Does It Work?

How to build a winning pharma marketing strategy using digital-first events

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