Customer Experience Matrix

AUGUST 12, 2010

On Monday, Genius.com announced “the first free, instant-on demand generation solution”, a description carefully crafted to distinguish their offering from the free version announced by LoopFuse in June. LoopFuse also provides automated Salesforce.com integration, but doesn’t have Genius’s Web tracking technology.

Work Management 120

Work Management Marketing Automation Services Marketing Management Loopfuse 120

Webbiquity

AUGUST 29, 2011

For developers and agencies, LightCMS also offers one of the most attractive partner programs. Business Catalyst isn’t sold directly to users, only through web developers and agencies (though there are ways around this). Genoo doesn’t provide native CRM functionality, but does have a pre-built integration to Salesforce.com.

CMS Development 100

CMS Development Small Business Marketing Work Management Marketing Automation Services 100

Customer Experience Matrix

JANUARY 20, 2009

Note that none of listed categories included behavioral information such as email clickthroughs or Web page visits, which demand generation vendors make so much of. The categories don’t make much sense to me because they overlap: products like Salesforce.com are both CRM systems and SaaS.

Work Management 120

Work Management Marketing Management Demand Generation Agencies Lead Scoring 120

Customer Experience Matrix

JANUARY 4, 2012

Or maybe these comparisons are irrelevant because LeadFormix was never a standard marketing automation system to begin with. Callidus isn’t a sales automation system like Salesforce.com , but it does provide a range of other systems that help sales departments. This is why Callidus is a good buyer.

Marketing Automation Services 120

Marketing Automation Services Marketing Management Marketing Automation Automation 120

Vidyard

DECEMBER 5, 2017

KITCHENER, Ontario – December 5, 2017 – Vidyard , the new generation video platform for business, is making it easier than ever for B2B marketers to attract, engage and convert more leads with online video content. Improve productivity, boost SEO performance and simplify Closed Captioning.

Marketing Qualified Leads 62

Marketing Qualified Leads Video Marketing Sales Qualified Leads Lead Scoring 62

Vidyard

DECEMBER 5, 2017

KITCHENER, Ontario – December 5, 2017 – Vidyard , the new generation video platform for business, is making it easier than ever for B2B marketers to attract, engage and convert more leads with online video content. Improve productivity, boost SEO performance and simplify Closed Captioning.

Marketing Qualified Leads 54

Marketing Qualified Leads Video Marketing Sales Qualified Leads Lead Scoring 54

Vidyard

DECEMBER 5, 2017

KITCHENER, Ontario – December 5, 2017 – Vidyard , the new generation video platform for business, is making it easier than ever for B2B marketers to attract, engage and convert more leads with online video content. Improve productivity, boost SEO performance and simplify Closed Captioning. Best of all, the Vidyard team made it fast and easy.”

Marketing Qualified Leads 50

Marketing Qualified Leads Video Marketing Sales Qualified Leads Lead Scoring 50