LeadSloth
AUGUST 10, 2010
What does this mean for companies interested in adopting Marketing Automation? They are great for small companies and small initial projects, but they’re too limited for normal projects. Companies will have to upgrade to the paid version as their initiatives grow. How Much Is Free? Genius.com. unlimited. Emails / month.
Customer Experience Matrix
FEBRUARY 4, 2009
Here are some alternatives that will come in at or below Marketo’s published starting price of $2,400 per month (or $1,500 for their “Lite” version). (To Pricing on their Web site is quite close to Marketo’s: $1,000 a month for a limited edition and $2,400 per month for all the bells and whistles, and no extra charge for installation.
WebMarketCentral
DECEMBER 8, 2008
While the specifics of each service vary, all of them essentially: automate the process of extracting visitor IP information from your log files; match the IP address to an organization; filter out ISPs; and map the company name to one or more external databases to provide additional information (company size, industry, key contacts etc.).
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