Companies Funnel Advertising Marketing AI Website Personalization 
Customer Experience Matrix
APRIL 26, 2024
Before then, customer databases were custom projects, like a data warehouse, and the only packaged marketing software was applications like campaign management systems or predictive modeling tools. More recently, we’ve seen interest in using customer data beyond marketing, which makes IT and data teams more interested in CDP projects.
DemandBase
MARCH 23, 2020
As companies deal with the repercussions and try to assess its impact, we are also facing the difficult realization that demand is likely to decline across most sectors. But as B2B marketers (and sales practitioners), the fact remains that we’re still on the hook for generating and delivering on pipe goals that may now seem impossible.
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Single Grain
MAY 31, 2023
AI for marketing is becoming increasingly essential for businesses striving to stay competitive. Building an effective marketing funnel with AI can deliver remarkable results, enabling personalized customer experiences, data-driven decision-making, and unparalleled campaign optimization. Let’s begin!
Single Grain
SEPTEMBER 4, 2019
If you’re doing Internet marketing, you need to remember that for each of these questions, consumers will give different answers. For successful international marketing and advertising, it is important to understand how customers make decisions. This segment represents 75 million people in the U.S., Time to get started!
Metadata
SEPTEMBER 8, 2022
Today we announce Metadata has acquired Reactful , a real-time web personalization and optimization platform for B2B marketers. Metadata is on a mission to build the first operating system for B2B marketers, and Reactful is the perfect technology to help us get there. Eliminate manual work through AI and automation.
Single Grain
DECEMBER 4, 2019
Digital marketers tend to focus on attracting new customers to a business because they measure success by the number of new clicks they managed to drive to a site. We’ve helped Fortune 500 companies, venture backed startups and companies like yours grow revenues faster. Here are 3 easy ways to grow your site returning traffic.
Single Grain
JULY 8, 2019
There are countless ways digital advertising technology has advanced in recent years. Marketers can quickly create, test and optimize hundreds of personalized, targeted ads. The Problem That Many Advertisers Don’t Pay Attention To. Post-click personalization and conversion technologies have been seriously lagging.
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