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The Dawn of Predictive Sales Development

Funnelholic

Here at Infer , we eat our own dog food when it comes to demand generation and sales development, and we believe in sharing successes in order to contribute to the growing community of forward-looking predictive practitioners. Today’s post is written by Andrew Angus. Outbound Prospecting.

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Sales and Marketing Alignment: Thought Leadership with Jill Konrath

Adobe Experience Cloud Blog

What matters is the customer -- not the product, service or solution. Your post, How to Shorten Your Sales Cycle , advises following "triggering events" (such as include mergers) that indicate a prospect could benefit from the service you provide. They should map out the customer decision process and create buyer personas. technology.

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Top 56 B2B Marketing Posts for September 2010

B2B Marketing Zone Posts

Something happened — a wake-up call about this notion of social media “community&# and “conversation.&# was trading some tweets about this, and Beth Harte (via Serengeti Communications ) asked me: “How can people stick to an editorial calendar when other work pops up?&#. What I’m about. It’s a fantastic question.