Communities Conversion Sales Qualified Opportunity Workshop 
Strategic-IC
SEPTEMBER 17, 2022
That deep alignment with Sales. But when we asked the ABM community: “What is the hardest part of ABM?” They cited Sales and Marketing alignment as the hardest (or one of the hardest) parts of Account-based Marketing. When you dig deeper and ask why: Educating and enabling Sales - Creating a more strategic mindset.
Terminus
OCTOBER 29, 2021
The campaign was launched with a $5k budget and was executed by one marketer and one SDR A virtual event that generated 2320 sign-ups, 34 sales-qualified opportunities, and five new customers right off the bat. As a result, we generated six sales-qualified opportunities and closed two sales.
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