What B2B Marketing Tactics are working right now during COVID-19?
Engagio
APRIL 20, 2020
CMO, InsideView, Author. Using an account-based selling model allows teams to personalize outreach and avoid insensitive cold calls to companies that may be experiencing layoffs, reduced budgets, and grim forecasts. Tracy Eiler. We ARE focused on top customers right now, trying to make their lives easier.
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