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7 Lead Generation Strategies Supercharged With a Data-Driven Approach

DealSignal

Behind every lead strategy, there is usually a data gap quietly lurking—whether it’s fake phone numbers on lead magnet forms or outdated email addresses that your nurture campaigns are being delivered to. This is another area where you miss utilizing your CRM data to the fullest. What does that mean?

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7 Lead Generation Strategies Supercharged With a Data-Driven Approach

DealSignal

There’s such a thing as content fatigue, and you don’t want to inundate your leads with communication solely from one channel. You have their name, email, and location, but other attributes like their job title or company size have a big influence on where that lead lands on the lead scoring scale.