B2B Sales and Marketing Terms: A Complete Glossary
Anteriad
APRIL 25, 2023
Outbound marketing All of the techniques used in older marketing techniques like radio, TV ads, cold calling, and door-to-door sales. Pay per click (PPC) Also called cost per click (CPC), it refers to internet advertising. Outbound links Links from your website to another that can help or hurt your website authority.
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