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Mega-List of Features in Marketing Automation (That You Won’t Find in CRM)

Adobe Experience Cloud Blog

CRM systems are designed and optimized for a very different purpose, which is what creates the whitespace for marketing automation vendors (like Marketo). Note: Although he was an independent consultant when he wrote that post, Jep is now the Director of Expert Services at Marketo.). Marketing Automation. Business Goal. Call Logging.

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45 Best Digital Marketing Tools to Boost Your Business

Optinmonster

This makes HubSpot ideal for businesses of all sizes looking to implement a cohesive and data-driven lead generation strategy that aligns marketing and sales efforts. Marketo As a lead generation tool, Marketo is a prominent component of the Adobe Marketing Cloud, offering robust capabilities for B2B and B2C marketers.

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45 Best Digital Marketing Tools to Boost Your Business

Optinmonster

This makes HubSpot ideal for businesses of all sizes looking to implement a cohesive and data-driven lead generation strategy that aligns marketing and sales efforts. Marketo As a lead generation tool, Marketo is a prominent component of the Adobe Marketing Cloud, offering robust capabilities for B2B and B2C marketers.

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Vidyard Announces Winners of 2015 Video Marketing Awards

Vidyard

“Innovative marketers are increasingly using video to entertain and engage their audiences,” said Vidyard CEO and co-founder Michael Litt. It also increased traffic to Hootsuite’s YouTube channel, blog and Sign Up pages. Its predictive lead scoring explainer video was 75-percent viewed by 65 percent of viewers. .”

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Vidyard Announces Winners of 2015 Video Marketing Awards

Vidyard

Innovative marketers are increasingly using video to entertain and engage their audiences,” said Vidyard CEO and co-founder Michael Litt. It also increased traffic to Hootsuite’s YouTube channel, blog and Sign Up pages. Lattice Engines then amplifies the videos’ reach on social with GaggleAMP and Hootsuite through email via Marketo.

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Vidyard Announces Winners of 2015 Video Marketing Awards

Vidyard

Innovative marketers are increasingly using video to entertain and engage their audiences,” said Vidyard CEO and co-founder Michael Litt. It also increased traffic to Hootsuite’s YouTube channel, blog and Sign Up pages. Lattice Engines then amplifies the videos’ reach on social with GaggleAMP and Hootsuite through email via Marketo.