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Mega-List of Features in Marketing Automation (That You Won’t Find in CRM)

Adobe Experience Cloud Blog

CRM systems are designed and optimized for a very different purpose, which is what creates the whitespace for marketing automation vendors (like Marketo). Note: Although he was an independent consultant when he wrote that post, Jep is now the Director of Expert Services at Marketo.). Marketing Automation. Business Goal. Call Logging.

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45 Best Digital Marketing Tools to Boost Your Business

Optinmonster

This makes HubSpot ideal for businesses of all sizes looking to implement a cohesive and data-driven lead generation strategy that aligns marketing and sales efforts. Marketo As a lead generation tool, Marketo is a prominent component of the Adobe Marketing Cloud, offering robust capabilities for B2B and B2C marketers.

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45 Best Digital Marketing Tools to Boost Your Business

Optinmonster

This makes HubSpot ideal for businesses of all sizes looking to implement a cohesive and data-driven lead generation strategy that aligns marketing and sales efforts. Marketo As a lead generation tool, Marketo is a prominent component of the Adobe Marketing Cloud, offering robust capabilities for B2B and B2C marketers.

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B2B Lead Generation Boosters: 25 Rocket-Fueled Strategies and Ideas to Propel Your Pipeline

NetLine

As well as providing access to the largest content syndication network on the market, NetLine offers both self-service and managed B2B lead generation solutions. Strategy 5: Email Marketing and Lead Nurturing Email is far from dead. In fact, email marketing remains a powerful tool for B2B lead generation.

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Vidyard Announces Winners of 2015 Video Marketing Awards

Vidyard

“Innovative marketers are increasingly using video to entertain and engage their audiences,” said Vidyard CEO and co-founder Michael Litt. Lattice Engines creates its videos and uploads them into Vidyard, which integrates with Marketo to enable them to score leads and create interesting moments that are synched with Salesforce.

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Vidyard Announces Winners of 2015 Video Marketing Awards

Vidyard

Innovative marketers are increasingly using video to entertain and engage their audiences,” said Vidyard CEO and co-founder Michael Litt. Lattice Engines creates its videos and uploads them into Vidyard, which integrates with Marketo to enable them to score leads and create interesting moments that are synched with Salesforce.

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Vidyard Announces Winners of 2015 Video Marketing Awards

Vidyard

Innovative marketers are increasingly using video to entertain and engage their audiences,” said Vidyard CEO and co-founder Michael Litt. Lattice Engines creates its videos and uploads them into Vidyard, which integrates with Marketo to enable them to score leads and create interesting moments that are synched with Salesforce.