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Will humans have to re-write AI’s draft of history? 42 marketing and communications predictions for 2024

Sword and the Script | B2B

DECEMBER 26, 2023

.” ~ Scott Kaminski , Senior Marketing Manager, Häfele America Co. AI leads reporters to conduct real interviews again “The growing use of generative AI will force media outlets to be much more careful about how they source and gather input for stories. When employees are informed, this leads to trust.

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