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Account-Based Analytics: 8 Ways to Report Account-Based Marketing (ABM)

Valasys

The criticality of Account-Based Marketing for B2B businesses is immense; it involves customer acquisition & retention, engaging them through omnichannel marketing & generating sales conversions & afterwards delighting them for future prospecting & positive word-of-mouth.

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7 Reasons to Use Content Marketing for the B2B Lead Generation

Valasys

The very purpose of content marketing has been associated with the feedback mechanisms to trigger lead generation processes for B2B businesses. According to the Content Marketing Institute, Content marketing lies at the very core of all the lead generation efforts.

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90 CRO Tips from 42 Shopify Experts

Convert

If you’re not skilled in the art of CRO, it’s better to focus your strength on other income-generating activities. Rafael Romis, Founder of Weberous Web Design. You might have a visually stunning online store, but if the images you include aren’t what customers need, you won’t generate conversions.