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6 integrations to get more from your social media management platform

Sprout Social

Scenario: A user messages you on LinkedIn about an upcoming conference your company is hosting. Even if registration for this event isn’t live, having them in your marketing funnel will help capture and attribute a future sale. Sprout lead management and CRM integrations: Salesforce, Marketo, Microsoft Dynamics 365.

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The B2B Sales and Marketing Guide for Selling in a Pandemic

Engagio

Some vendors operate data co-ops, which collect data from tens of thousands of high-value analyst sites like Gartner, review sites like G2Crowd, and publications like Forbes. Have you ever taken a meeting or demo of a product, only to later get retargeted by their ads yelling at you to “get a demo now!”? Orchestration in action.

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Vidyard Announces Winners of 2015 Video Marketing Awards

Vidyard

“Innovative marketers are increasingly using video to entertain and engage their audiences,” said Vidyard CEO and co-founder Michael Litt. Lattice Engines creates its videos and uploads them into Vidyard, which integrates with Marketo to enable them to score leads and create interesting moments that are synched with Salesforce.

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Vidyard Announces Winners of 2015 Video Marketing Awards

Vidyard

Innovative marketers are increasingly using video to entertain and engage their audiences,” said Vidyard CEO and co-founder Michael Litt. Lattice Engines creates its videos and uploads them into Vidyard, which integrates with Marketo to enable them to score leads and create interesting moments that are synched with Salesforce.

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Vidyard Announces Winners of 2015 Video Marketing Awards

Vidyard

Innovative marketers are increasingly using video to entertain and engage their audiences,” said Vidyard CEO and co-founder Michael Litt. Lattice Engines creates its videos and uploads them into Vidyard, which integrates with Marketo to enable them to score leads and create interesting moments that are synched with Salesforce.

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The Ultimate B2B Sales and Marketing Guide for Selling in a Pandemic

DemandBase

Some vendors operate data co-ops, which collect data from tens of thousands of high-value analyst sites like Gartner, review sites like G2Crowd, and publications like Forbes. Have you ever taken a meeting or demo of a product, only to later get retargeted by their ads yelling at you to “get a demo now!”? Problem solved.

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9 Quick Tips for B2B Lead Generation to Implement Today

Adobe Experience Cloud Blog

And B2B buyers are not opposed to it: 74% expect to access simple content like infographics without registration, but 77% are willing to provide basic info for white papers or ebooks. Co-Brand/Co-Author Your Ebook. Create a strategic partnership with complementary businesses by co-branding or co-authoring an ebook.