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41 Execs Discuss Key B2B Marketing Metrics to Watch in 2018

SnapApp

Demonstrating the value of any marketing campaign is challenging. In fact, 43% of companies list it as the biggest marketing challenge: . . Marketers are now so inundated with possibilities, it’s hard to know which metrics to report and act on. . . The Top 10 B2B Marketing Metrics to Measure in 2018. .

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16 marketing automation platforms your organization should consider

Martech

Marketing automation platforms are a critical part of the martech ecosystem for many businesses, offering numerous benefits by streamlining manual B2B marketing tasks, including lead management, email campaign development and landing page creation. Target customers. Product overview.

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2022 BEST SOFTWARE LIST

TrustRadius Marketing

Recognizing the best software products based on their customer satisfaction, performance via reviews, and market size fit. The first-ever, TrustRadius Best Software List celebrates products that support the evolution of self-serve buyers by sourcing and using customer reviews. . or higher. Overall Best Software Product Winners.