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How to Master Startup Marketing: Experts Share Their Secrets

Vidyard

They think everyone else is as excited as they are, and that they don’t have to put the hard yards in to persuade their target audience. Test, test, test: A/B test your email content on a regular basis to see what yields the best open and clickthrough rates. Top Content Marketing Resources for Startups. The HubSpot Blog. Sendgrid.

Startups 148
article thumbnail

How to Master Startup Marketing: Experts Share Their Secrets

Vidyard

They think everyone else is as excited as they are, and that they don’t have to put the hard yards in to persuade their target audience. Test, test, test: A/B test your email content on a regular basis to see what yields the best open and clickthrough rates. Let it run until the market tires of it.