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9 Ways to Increase Landing Page Conversions

PureB2B

Classifying the benefits of your product and services provides them with a concise user experience. There is no lack of superlative words that marketing copywriters can use to attract visitors and turn them into paying customers. Using third-party testimonials off social media adds an air of legitimacy to your claims.

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Numeric Scoring: The Key To Lead Management Success

Online Marketing Institute

They have added new capabilities for delivering highly personalized direct mail, SMS/voice reminders, and on-demand fax and RSS delivery – interesting stuff that, while I’d need to talk to a client or two to be convinced of their specific usefulness, show that Eloqua is delivering a broader range of lead nurturing, drip marketing capabilities.