B2B Lead Generation Boosters: 25 Rocket-Fueled Strategies and Ideas to Propel Your Pipeline
NetLine
AUGUST 2, 2023
There will likely be specific criteria that have to be met for any contact, account, or sales conversation to be classified as leads, target accounts, or opportunities that count against pipeline. A study from Demand Gen Report and Demandbase reveals that 62% of B2B buyers chose to buy from a vendor that provided high-quality content.
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