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How to Improve B2B Lead Quality

PureB2B

A typical lead scoring system may distribute their leads into four classifications: Class A – Companies with the highest sales potential. Class B – Smaller companies that are still within your target market. They may require several follow-ups and lead nurturing strategies.

article thumbnail

How to Improve B2B Lead Quality

PureB2B

A typical lead scoring system may distribute their leads into four classifications: Class A – Companies with the highest sales potential. Class B – Smaller companies that are still within your target market. They may require several follow-ups and lead nurturing strategies.