41 Execs Discuss Key B2B Marketing Metrics to Watch in 2018
SnapApp
APRIL 4, 2018
This is all about optimizing your lead time, or the duration from lead to dollars in the bank. . . Publishing deep content or big research and following up with outreach to content creators can drive links and mentions. This metric is undervalued by a lot of B2B companies. . backlinks, organic traffic, ranking position, etc.).
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