How to Build And Strengthen Brand Equity With Social Media
EveryoneSocial
JUNE 10, 2020
Audiences will respect your brand and be more inclined to feel connected to your company over competitors. But remember, negative brand equity can quickly happen too and ruin your company reputation in the blink of an eye. Transparency is now unavoidable for companies, and so it must be cultivated, curated, and valued.
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