Only B2B

FEBRUARY 6, 2018

CCR: Customer Churn Rate. CMS: Content Management System. Helping you to manage digital content, CMS is almost self-explanatory. CRO: Conversion Rate Optimization. CRO is a terminology used when using various testing and key optimization principles you improve your site conversion rate. PPC: Pay-per-Click.

Cost per Acquisition 87

Cost per Acquisition Top of Funnel Marketing Automation Services Demand Generation Agencies 87

SnapApp

APRIL 4, 2018

The faster the follow-up with an SQL, the higher the close rate. . 4: Cost-Per-Lead (CPL). . This metric will provide a tangible dollar amount so the marketing team can determine how cost-effective it is to acquire new leads across each of the different channels. Common tool used: Marketo. . #4:

Lead Ranking 107

Lead Ranking Paid Content Cost per Lead Marketing Qualified Leads 107

Hubspot

MARCH 10, 2016

We've covered social media terms , content marketing terms , smarketing terms , email marketing terms , website optimization terms. 14) Churn Rate. Churn rate is a significant metric primarily for recurring revenue companies. 15) Clickthrough Rate (CTR). 19) Content Management System (CMS).

Paid Content 28

Paid Content Sales Management CMS Development Work Management 28