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Marketing + Technology + Management – Hype = MarTech

chiefmartech

AUGUST 14, 2017

Ryan Scott , VP of digital operations and innovation at Keurig Green Mountain , will describe how they leverage a multi-vendor martech stack to deliver customer engagement from pre- to post-purchase, using contextual email and real-time engagement on Keurig Green Mountain’s website and beyond. The “how” without the hype.

Work Management 47
Work Management Marketing Management Planning Marketing Automation Services 47
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B2B Lead Management Market Heats Up

Online Marketing Institute

JULY 31, 2009

3) Search engine marketing services providers – Shar VanBoskirk covers this market, but I’ve found companies like Reprise Media, IMPAQT, iCrossing and iProspect doing a lot more to help B2B marketers understand how to turn search optimization or paid clicks into qualified leads. 4) Online portals – I know, this is a broad category.

Enterprise Management 40
Enterprise Management Work Management Marketing Management Lead Management 40
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