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Book Review: Social Media Marketing – An Hour a Day

Webbiquity

From there, Evans’ hour-a-day plan is laid out, starting with an exploration of the different forms of social content (blogs, video, podcasting etc.). consumer-generated media, touchpoint analysis, measurement and metrics, planning a campaign (ugh, social media campaign ?), Share this on Bebo. Post on Google Buzz.

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How to Match 10 Key Success Metrics to Your Blogging Strategy.

Convince & Convert

Yet, in much of my social media consulting work corporate blog owners are invariably most interested in total visits and RSS subscribers. In the well-documented Marriott case study, they tracked $500 mm in bookings from links on the corporate blog. Very helpful post, Jay.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Social Media Strategy Worksheet from Jay Baer at Convince and Convert As a social media consultant, I specialize in helping companies create and implement social media strategy. Social media strategy consulting details here.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Over the last 7 months I’ve certainly walked the walk of social media marketing and this post is as plain and simple as a definition gets. You are indeed the perfect case study. You are indeed the perfect case study. Addition: Social Media (relationships) can be outsourced. Bravo, man. Keep at it.

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Top 47 B2B Marketing Posts - Hot Topics Ning and Facebook - July 2010

B2B Marketing Zone Posts

Creating a content marketing plan — without any content - grow - Practical Marketing Solutions , July 6, 2010 When somebody talks about “content marketing,&# they’re really talking about “content engineering&# — scientifically optimizing documents such as blogs, case studies and white papers to create search engine results and sales leads.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

When working on niche brands, I've often found that the bigger the media the less the impact. I'd love to see a case study on this. link] Doug Braun Are You Taking Social Media Shortcuts? link] (by Jay Baer) [link] Doug Braun Are You Taking Social Media Shortcuts? link] (by Jay Baer) [link] Meryl K.