Book Review: Social Media Marketing – An Hour a Day
Webbiquity
JULY 28, 2010
Spam email led to a consumer backlash over unwanted advertising and the rise of ad-voidance. Technologies such as the iPod, DVRs, pop-up blockers, do-not-call registries and spam filters have empowered consumers to take control over the commercial messages they see. You can only choose whether or not you will join them there.
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