Adobe Experience Cloud Blog

FEBRUARY 17, 2011

How video engages prospects throughout the buying cycle. Replace static ads with viral pay-per-click (PPC) displays. Salesforce.com does a great job of creating its own video network , but why not take it even further and organize your site into subject-specific channels? Feature videos on your website.

Top of Funnel 48

Top of Funnel B2B Sales Video Marketing B2B Marketing 48

B2B Marketing Zone Posts

MAY 3, 2010

Monday Marketing Term: Content Mapping - Marketing Genius Blog , April 26, 2010 Content mapping is the process of understanding and organizing the flow of content for your website, nurturing campaigns or blog, so it can be presented to your audience ( personas ) based on their needs and stage in the buying cycle. But Facebook?

Forecasting 40

Forecasting Social Media B2B Marketing Social Marketing 40

Webbiquity

MAY 2, 2017

An all-in-one reporting platform for agencies that enables clients teams to report on all aspects of SEO (keyword rank tracking, backlink monitoring, technical SEO); social media presence and engagement; PPC analytics; and marketing campaigns, through a customized, branded dashboard portal for each client. ” — Robbie Richards.

Enterprise Management 263

Enterprise Management Work Management Marketing Automation Services Marketing Management 263