30 Experts Discuss Marketing Automation Trends That Will Have The Biggest Impact On B2B Marketers In 2018
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DECEMBER 12, 2017
Multivariate testing will offer marketers much more data on what works, and what doesn’t. Multivariate testing — where campaigns are generated based on combinations of multiple variables — is seeing growing support in popular tools like MailChimp, Pardot, and Marketo. Predictive Analytics. . Artificial Intelligence. .
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