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Have Digital Marketing and Social Media Killed the Industrial.

Industrial Marketing Today

Digital marketing has also changed how industrial and technical buyers behave, search and consume information that they need at different stages of the buy cycle. The first type uses a self-serve model and is typically completed in the very first sales interaction, be it in person or online.

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Top 56 B2B Marketing Posts for September 2010

B2B Marketing Zone Posts

Retweet, But Never Surrender: The B2B Marketing Manifesto - B2B Ideas @ Work , September 24, 2010 I’ve never met Doug Kessler in person, but I like the way he thinks and writes. Why RSS Is Still Important for Your Business - Sazbean , September 14, 2010 In case you missed it, there’s been some talk lately about whether or not RSS is dead.