The Ultimate Dictionary of Marketing Terms You Should Know
Hubspot
MARCH 10, 2016
24) Cost-per-Lead (CPL). It enables marketers to nurture leads and send them information only when it is most relevant to their stage in the buying cycle. 95) Word-of-Mouth (WOM). Learn more about creating a powerful WOM marketing strategy here.). Learn more about creating a powerful WOM marketing strategy here.).
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