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What Is Demand Generation?

ClearVoice

Online and mobile surveys as well as virtual or in-person focus groups give you a good indication of customer loyalty and uncover problems that you can address more quickly to retain customers and further new lead opportunities. Best practices for demand generation success. Top tools to boost demand generation results.

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B2B Sales and Marketing Terms: A Complete Glossary

Anteriad

Account-based marketing Account-Based Marketing  (ABM) is a framework focused on targeting specific accounts or account segments, usually by purchase history, firmographics, product need, or strategic value. Branding also applies to how the company communicates online with customers, personality, and culture.

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B2B Sales and Marketing Terms: A Complete Glossary

Anteriad

Account-based marketing Account-Based Marketing  (ABM) is a framework focused on targeting specific accounts or account segments, usually by purchase history, firmographics, product need, or strategic value. Branding also applies to how the company communicates online with customers, personality, and culture.