B2B Lead Generation Boosters: 25 Rocket-Fueled Strategies and Ideas to Propel Your Pipeline
NetLine
AUGUST 2, 2023
Strategy 4: Social Media for B2B Lead Generation Social media platforms, especially LinkedIn and Twitter, play a crucial role in B2B lead generation and are perfect examples of meeting potential buyers on the channels they use. It’s important to distinguish between cost-per-lead (CPL) and the value of a lead to your organization.
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