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Will Marketing Automation Be Free?

LeadSloth

AUGUST 10, 2010

Land grab is common, where vendors lower prices to get customers on board. Industry consolidation is starting (Market2lead acquired, LeadGenesys refocused). Some vendors will sell below cost to gain market share, so higher prices or acquisitions may follow. There is severe competition (30+ vendors). Will Other Vendors Follow?

Marketing Automation Services 100
Marketing Automation Services Loopfuse Marketing Automation LeadGenesys 100
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Low Cost Systems for Demand Generation

Customer Experience Matrix

FEBRUARY 4, 2009

Here are some alternatives that will come in at or below Marketo’s published starting price of $2,400 per month (or $1,500 for their “Lite” version). (To See my 2007 blog entry for some information or buy the Raab Guide to Demand Generation Systems for a detailed review. Pricing starts at $599 per month. Just kidding.or

Demand Generation 120
Demand Generation Cost Marketing Management Demand 120
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