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Does Your Professional Services Firm Need a High Performance or a Branding Website?

Hinge Marketing

Are you using an open source Content Management System (CMS) that allows you to easily make updates to your website on your own? All of these advances can make your website more user-friendly and help your firm generate more business. For instance, think carefully about your CMS and its ease of use. On Google+ or LinkedIn?

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The Tech Stack You Need to Successfully Execute ABM: 70 Tools to Use

SmartBug Media

As you consider the funnel stages and where your company needs to focus, you'll use technology for key ABM activities, such as finding data on ICPs, storing customer information, communicating with key stakeholders, and running ads. Below, I've broken technology out based on how your company could use it to facilitate ABM.

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41 Execs Discuss Key B2B Marketing Metrics to Watch in 2018

SnapApp

This is all about optimizing your lead time, or the duration from lead to dollars in the bank. . . Closed-Won - closed business. Closed-Won - closed business. This information also identifies top performing channels and where budgets are best utilized. It is calculated with the following formula: . . 7: Closed/won. .

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Top 10 Ways to Use Social Media for Business to Boost Sales in 2020

Martech Advisor

Driving sales is often a fuzzy goal when using social media for business. In this article, we’ll look at why you need social media to promote your business and how to ensure it boosts sales in 2020. 4 Reasons Why You Should Promote Your Business on Social Media. 10 Ways to Use Social Media for Business to Boost Sales.

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44 Best SaaS Tools for Businesses in 2023

accelerate agency

As the SaaS industry continues to grow, supporting your business with the right tech stack and digital tools becomes even more crucial. What benefits can they provide your business and – crucially- which ones should you be using? Not if you want to survive and thrive as a business. What do we mean, though, by SaaS tools?

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44 Best SaaS Tools for Businesses in 2023

accelerate agency

As the SaaS industry continues to grow, supporting your business with the right tech stack and digital tools becomes even more crucial. What benefits can they provide your business and – crucially- which ones should you be using? Not if you want to survive and thrive as a business. What do we mean, though, by SaaS tools?

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How to Create a Winning B2B Marketing Strategy with Technology

SalesIntel

Marketing as a B2B company requires some special considerations. When you target other businesses, what you’re essentially doing is selling your products or services to decision-makers in other companies. As a result, it’s important that you hone your message and focus on the unique needs of business buyers.