Business to Business Cross-Selling eCommerce Multi-Touch Attribution 
LeadsRX
MARCH 9, 2022
Attribution. Attribution refers to giving credit to a particular advertising campaign or collection of campaigns for conversions. Marketing attribution shows which organic and paid programs are working best to deliver customers at lower costs and higher lifetime value. Learn more about Marketing Attribution. Conversions.
Hubspot
MARCH 10, 2016
4) B2B (Business-to-Business). An adjective used to describe companies that sell to other businesses. 5) B2C (Business-to-Consumer). An adjective used to describe companies that sell directly to consumers. 7) Business Blogging. A cross between a landing page and a “regular” website.
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