Business to Business, CPL, Cross-Selling and eCommerce

52 Marketing Terms Every Marketer Should Know

LeadsRX

MARCH 9, 2022

LeadsRx Attribution™ Impartial, cross-channel attribution provides marketers with basic conversion tracking to know what’s working and what’s not. For example, you could track new account signups, newsletter subscribers, eCommerce purchases, etc. Conversion can also be thought of as business “outcomes”. Conversions.

Marketing Attribution

Marketing Attribution Multi-Touch Attribution Paid Search Agency Lead Ranking

The Ultimate Dictionary of Marketing Terms You Should Know

Hubspot

MARCH 10, 2016

4) B2B (Business-to-Business). An adjective used to describe companies that sell to other businesses. 5) B2C (Business-to-Consumer). An adjective used to describe companies that sell directly to consumers. 24) Cost-per-Lead (CPL). A cross between a landing page and a “regular” website.

Paid Content

Paid Content Sales Management CMS Development Work Management

B2B Marketing Zone

52 Marketing Terms Every Marketer Should Know

The Ultimate Dictionary of Marketing Terms You Should Know

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