Understanding the Consumer Engagement Cycle With Jason Keath of @SocialFresh [@InboundNow #26]
Hubspot
JUNE 23, 2011
So these agencies and social media companies are going to have a broader knowledge base than a lot of single brands are. So blogs are really good at this because blogs typically are almost articles, and a lot of business blogs are how-to articles. That is one main benefit. So you are helping the people.
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