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Pressure

Content Standard

Traditional media, like radio and print, suffered at the latter half of the decade, as TV became the cornerstone of many national media plans. When it came to building online presences, media companies invented banner advertisements as a way to finance these new digital destinations. billion in 1950 to $12 billion in 1960.

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Under Pressure: How Content Marketing Has Transformed Marketing Strategies Since the 1950s

Content Standard

Traditional media, like radio and print, suffered at the latter half of the decade, as TV became the cornerstone of many national media plans. When it came to building online presences, media companies invented banner advertisements as a way to finance these new digital destinations. billion in 1950 to $12 billion in 1960.