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How Social Media Helps Marketing, PR, And Sales Become Better Friends

Marketing Insider Group

I am always trying to address the big issues in B2B marketing—such as integrated marketing, demand generation, and social media—but somehow, the topic comes back around to the relationship between sales and marketing. The answer is social media. As Joe Pulizzi recently exclaimed, “ Yes, We’re All Media Companies. What Now? ”

PR 100
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Top 50 B2B Marketing Influencers On Twitter

Marketing Insider Group

ForresterForrester Research, Inc – An independent research company that provides pragmatic advice to global leaders in business and technology. BtoBmagazine – BtoB Online – The resource for # marketing strategists. Storytelling through content marketing, blogs, social media & more.

Twitter 100
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ClickInsights: How can B2B marketers use content effectively for demand generation?

Ambal's Amusings

Forrester Blog for Interactive Marketing Professionals. Keeping a Closer Eye on Content ROI – CMO Council. Eccolo Media 2008 B2B Technology Collateral Survey. Keeping a Closer Eye on Content ROI – CMO Council. Eccolo Media 2008 B2B Technology Collateral Survey. Read on to get their insights.

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ClickInsights: How to make marketing messages memorable?

Ambal's Amusings

Forrester Blog for Interactive Marketing Professionals. Keeping a Closer Eye on Content ROI – CMO Council. in Social Media Measurement – Anna O’Brien (Random Acts of Data blog). ClickInsights: Tips on how B2B marketers should leverage social media. " Read on to get their insights. Tom Pick's Tip.

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33 Stats That Paint a Picture of the Future of Marketing

Hubspot

HubSpot CMO Mike Volpe, when sharing his story on how he came to be HubSpot's fifth employee, says the problem he faced as a marketer was finding an integrated marketing software solution that allowed him to see how his various marketing efforts impacted his website and revenue. Social Media and Social Lead Nurturing.

Stats 28
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Crunchy, salty, nutritious news & views on B2B marketing for technology companies | Velocity - the B2B marketing acceleration agency for technology companies

Online Marketing Institute

We’ve been working with the company and its CMO… Read more… Stan Woods | April 29th, 2009 | one comment Web personas and Mind Maps Like most good digital agencies, we’ve been exploring web personas for a while and we’ve found them to be a critical aid to great site design. See it here.