LeadsRX

FEBRUARY 21, 2021

I realize a lot of marketers struggle with analytics in general, and attribution specifically. And like any analytic offering, attribution results and insights need to be socialized within an organization to be believed… to be trusted as the basis of business change. Attribution is different. Why Care about Customer Care?

Marketing Attribution 88

Marketing Attribution Multi-Touch Attribution Paid Search Agency Work Management 88

LeadsRX

AUGUST 31, 2021

Steel City Media is using LeadsRx Attribution, an impartial marketing attribution solution, and LeadsRx Journey, customer journey analytics technology, to measure and get specific marketing insights into campaign performance and to optimize ROAS (return on ad spend) for clients. interactions per 15-second commercial 5.8 About LeadsRx.

Multi-Touch Attribution 52

Multi-Touch Attribution Marketing Attribution Work Management Paid Search Agency 52

Valasys

AUGUST 30, 2019

Marketers need to focus on & optimize their multi-channel attribution strategies. Create Podcasts & Premium Pieces of Content : According to a report by Business Insider, Gen Zers don’t prefer free content being broadcasted; instead value premium content, podcasts, on-demand videos, paid content & subscription.

Paid Content 49

Paid Content Lead Scoring Lead Ranking B2B Marketing 49

B2B Marketing Exchange

NOVEMBER 15, 2023

Sales Enablement Content Marketron Marketron’s website, Aspire, provides content aimed at inspiring and empowering broadcast and media sellers, covering topics like sales ideas, ad categories, creative strategies and industry trends. million in opportunities year-to-date.

Digital Asset Management 52

Digital Asset Management Account Based Marketing B2B Thought Leadership Advertising Agencies 52

LeadSloth

JANUARY 12, 2010

Christoper Doran , CMO, Manticore Technology. Kevin Joyce , CMO, Market2Lead. Christoper Doran, CMO, Manticore Technology ( @cdoran ). Kevin Joyce, CMO, Market2Lead ( @nivenor1 ). Erik Bower , Co-founder, Marketbright. Chris Frank , Director of Marketing, TreeHouse Interactive. Carlos Hidalgo , President, Annuitas Group.

Marketing Automation Services 100

Marketing Automation Services Marketing Automation Sales Management Automation 100

SnapApp

DECEMBER 14, 2016

Closed loop attribution and reporting. Tell your story using all available multi-media. Everybody has a story to tell and this warm, human touch brings potential clients closer to you. This leads to inaccurate attribution and unknown results from marketing efforts. More Sophisticated Attribution. Personalization.

Paid Content 62

Paid Content B2B Marketing Trends Sales Management 62