Why we care about B2C marketing: A guide for marketers
Martech
NOVEMBER 11, 2022
Provides instant access to music, books, and other media for an annual fee. Most B2C marketers will need capabilities for ecommerce, content (content management systems and digital asset management), social media and a way to analyse customer data. The program: Incentivizes shopping on Amazon.com through free shipping and returns.
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