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B2B marketers are stumbling in the dark

Online Marketing Institute

Doug Kessler is a founder and Creative Director of B2B marketing agency Velocity and a guest blogger on Econsultancy. Weve found that by sharing the experiences of client campaigns across PPC, SEO and news content - and in particular by what has worked and what hasnt - were saving time and money in-house and giving clients a better service.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

I think twitter is more of a heavily curated rss reader/feeder rather than a portal, and I suspect that presenting twitter to new users as more of a friendly way to use rss that as a way to push conversation with strangers would help quite a bit. link] unruh ann has a point – it's all about the content.