Remove Blogger Remove Burn Rate Remove PPC Remove SMS
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Why Your Start-up Business Needs a T-shaped Marketer

Single Grain

A T-shaped marketer is someone who has broad marketing experience in multiple domains (SEO, copywriting, social media management, PPC ads, SMS marketing , analytics), but specializes in just one or two domains. T-shaped marketers also outsource some work to other specialists – for example, design, PPC ads or social media management.

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101 Sure-Fire Ways to Make People Hate Your Marketing

Hubspot

Don't give away anything to them that's form-free , like a helpful blog post or an answer to their burning question. Guest blogging is a great way to get in front of a new audience and expand your reach , so you should probably send the same exact pitch to every relevant -- and irrelevant -- industry blogger you know. SMS, anyone?