Martech

JUNE 17, 2022

An identity resolution platform can be a key tool to enable brand marketers to understand with confidence who their customers are and how to comply with the increasing patchwork of consumer privacy regulations. Many of the vendors profiled in this report also provide blogs, e-books and interactive tools that can help.

Enterprise Management 101

Enterprise Management Work Management Marketing Management Vendors 101

Martech

JANUARY 6, 2022

An identity resolution platform can be a key tool to enable brand marketers to understand with confidence who your customers are and how to comply with the increasing patchwork of consumer privacy regulations. Many of the vendors profiled in this report also provide blogs, e-books and interactive tools that can help.

Enterprise Management 104

Enterprise Management Work Management Marketing Management Vendors 104

Martech

FEBRUARY 2, 2023

Of all of the different types of marketing software, conversion optimization platforms are perhaps the easiest to justify. Once you’ve determined a COP makes sense for your business , spend time researching vendors and their capabilities by doing the following. Does the vendor seem to understand our business and marketing needs?

Marketing Automation Services 98

Marketing Automation Services Enterprise Management Work Management Marketing Management 98

SpotMe Blog

SEPTEMBER 1, 2022

An example of using AI at in-person events is facial recognition software for check-in. API stands for ‘Application Programming Interface’ An API allows different software to communicate with each other and share data securely. Attendee relationship management. AI – Artificial Intelligence. Bid document.

Marketing Automation Services 98

Marketing Automation Services Planning Enterprise Management Work Management 98

Convert

DECEMBER 8, 2023

The A/B testing tool market is bursting at the seams in 2024, with over 50 options to choose from. The recent sunset of Google Optimize has created a void in the market, prompting a surge of new tools as vendors eagerly step in to offer their solutions. What aspects of this vendor did you particularly appreciate?

Budget Programs 52

Budget Programs Enterprise Management Work Management Marketing Management 52

Convert

JULY 18, 2022

Did you know there are over 50 A/B testing tools on the market? Consider what kind of optimization challenges you face on the regular – the best A/B testing software for you should match your needs and budget. How do you narrow down ‘the one’ from all the tools on the market? What did you like about this vendor in particular?

Budget Programs 98

Budget Programs Enterprise Management Work Management Marketing Management 98