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Racing with Account Blinders On – We Can Do Better

LeanData

Understanding duplicate leads: De-duping and merging leads is a necessary top-of-funnel activity and most tools are very good at catching duplicates when the email address is an exact match. 1) Leads from a 1-time event, like a conference, webcast registration, or exec dinner. Contributed Blog by Ken Rutsky.

article thumbnail

Racing with Account Blinders On – We Can Do Better

LeanData

Understanding duplicate leads: De-duping and merging leads is a necessary top-of-funnel activity and most tools are very good at catching duplicates when the email address is an exact match. 1) Leads from a 1-time event, like a conference, webcast registration, or exec dinner. Contributed Blog by Ken Rutsky.