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B2B Lead Generation Blog: Direct mail for the complex sale that really works

markempa

JUNE 26, 2006

Check out my posts on how to improve your database: Why dont sales people update the CRM and what can be done about it? FREE E-Book 8 Critical success factors for lead generation Just tell us where to send your FREE updates Subscribe in a reader Podcast Feed Subscribe via iTunes Recognition Thanks for Reading! How do you update contact data?

Lead Generation

Lead Generation B2B Sales Work Management B2B Thought Leadership

B2B Lead Management Market Heats Up

Online Marketing Institute

JULY 31, 2009

In B2B, it’s not about batch-and-blast acquisition as much as it is about using email to continue a conversation. They need a platform that fits together with their CRM/SFA systems but separately helps them to identify and sort the best leads from the rest and to nurture those not yet ready to buy.

Enterprise Management

Enterprise Management Work Management Marketing Management Lead Management

B2B Marketing Zone

B2B Lead Generation Blog: Direct mail for the complex sale that really works

B2B Lead Management Market Heats Up

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