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What Is Sales? The Career of Champions

Salesforce Marketing Cloud

To support their sales efforts, they lead presentations and product demos and build customer relationships in person at the prospect’s place of business, at a trade show or convention, or in a location that’s near a prospect where they can engage face-to-face. Budget, Authority, Need, and Timeline B.A.N.T.

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What is a digital events platform and how can it help you?

Martech

Event marketing, a mainstay of the B2B world, was profoundly impacted by this shift as brands sought alternatives to sponsoring and exhibiting at trade shows organized by professional content creators or to their own events for customers and prospects. Looking for additional resources is also an indication of engagement.