Remove BANT Remove Lead Capture Remove Lead Nurturing Remove Tactics
article thumbnail

How to Shorten Turnaround on Inbound Lead Generation

Zoominfo

Retaining unconverted leads comes at no cost, but the ongoing obsession with adding more prospects to the funnel can undermine the value of lead nurturing. Inbound marketing is worth it in the long run because it provides higher quality leads for sales compared to outbound marketing tactics. Perhaps the best part?

article thumbnail

How to Shorten Turnaround on Inbound Lead Generation

Zoominfo

Making The Juice Worth The Squeeze Retaining unconverted leads comes at no cost, but the ongoing obsession with adding more prospects to the funnel can undermine the value of lead nurturing. Inbound marketing is worth it in the long run because it provides higher quality leads for sales compared to outbound marketing tactics.